collage of pounamu, jade and greenstone, colours

What’s in a name; Do you know if you are wearing Pounamu, Greenstone or NZ Jade?

I had an interesting conversation with a lovely lady the other day who had been looking through our website. It just so happened that this lady is also an astute businesswoman, savvy to the world of SEO’s, google analytics, pack rankings and all those other words that make my head spin. And so, after looking …

What’s in a name; Do you know if you are wearing Pounamu, Greenstone or NZ Jade? Read More »